Thursday, February 14, 2008

Missed the Subway

I hope Subway hasn't lost it. I love their recent campaign of commercials featuring office workers and the less than desirable physical attributes that arise from eating fast food has given them. The most recent (and one for the best) is the one where the guy is missing a receipt from his lunch at Burger Town for his expense report and asks instead if he can photo copy his butt. Awesome. Which makes the spot for the Hot Pastrami so disappointing. It shows a boxer who is apparently passed out, but mainly just appears to be ignoring his trainers. They try everything and then finally wave a sandwich in front of his face and he perks up and reenters the ring. So what is the message here? That not only will the smell wake you up from a head trauma, but it will also renew your desire to punch someone. Awesome – stink and violence, that's what I look for in a sandwich.

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