Orville Redencreepy

I am so glad that Redenbacher popcorn has stopped running the uber-creepy commercials that featured a CG version of founder Orville Redenbacher. What were they thnking? I mean really, the guy is dead - get a new (alive) family member, or change tactics althogether. I'm not sure I have ever seen anything so icky as those commercials, and clearly the advertisers agreed since they pulled the campaign in favor of old commercials featuring the real man. I think this campaign ranks up there with the all time bad advertising decisions - the winner of which is M&M's refusal to allow Steven Spielberg to use their product in E.T. Sure worked out nicely for Reese's pieces, but I bet whoever made that decision got fired.