Know Your Audience

So on Friday night I was up watching a little tv before bed at about midnight. One of those "dating" phone line commercials came on - you know, the ones where slutty/attractive women ask you to call them because they are so lonely or bored or whatever? Now, this in itself was not surprising, although it was one of the tackier versions I've seen. What was odd about it was that it was definitely targeted to men (I've seen ones that are for both sexes, this was not it) and it was on during The Starter Wife. Do you really think that the type of people who are up at midnight watching this program are the same type of people looking to call up some bottle blondes? Me neither.